Fiat 500L Commercial

meh, too lazy for that, thanks though :P

Thanks for the link, oh2bpreg. As I suspected, not terribly compelling, but it reminds me of a sight gag I thought of years ago. First, the TV ad shows children in the back of a car making the pinch-to-zoom gesture against the windows of the car to change the scale of objects in the environment outside. Tablets and computers that use such gestures are now commonplace enough that audiences will understand what is going on.

When I first thought of a similar sight gag, such gestures were not at all common. As a digital artist, I've been playing with the likes of Adobe Illustrator and various 3D animation packages since the '80s. I imagined a TRON-like world where a couple of movers are taking a sofa out of a room, but the door is too small. One of them clicks the control points at the edges of the door, then simply pulls to rescale the door. The workers then pick up the sofa again and walk out easily. At that time, very few people would have understood the gag.

While learning to 3D model, I also imagined the reverse—many times I wanted to climb into the computer with a carpenter's file or some sandpaper to reshape annoying bumps or edges I could not seem to eliminate otherwise.